A Study of Factors Determining Infrastructure Performance at Tourism Destinations of Kashmir Valley

Abstract

This paper studied the factors determining the performance of tourism infrastructure at tourism destinations in Kashmir Valley. Poor infrastructure performance is a stern obstacle to the development of the tourism sector. It requires a scientific move to wipe out hindrances. The factors determining the infrastructure performance may differ among the destinations. Accordingly, destination specific analysis is suitable for analyzing the significant factors. Data had collected from five popular tourism destinations through the pre-tested interview schedule, and perceptions were converted into the weights to test the hypothesis. A Multiple Linear Regression Model is adopted to study the significant factors and to verify the results. It is inferred that the factors of soft infrastructure have a strong influence on each destination, followed by sports infrastructure and security establishments, environment infrastructure, public utilities, and typical tourism infrastructure, respectively. The coefficient of determination is noticeably higher in the case of Yusmarg, followed by Srinagar, Pahalgam, Kokernag and Gulmarg.